Muni Kids. You have to admit it's a catchy name right? But what exactly does it mean to you? Are you a Muni Kid? Is it a junior golf brand? I'm a member at a country club, so how could this possibly have meaning to me? These are all questions we are being asked on a weekly basis and being we are a very young brand, I feel like we owe you an explanation of what our brand stands for and it's meaning. When I started playing around with developing a golf clothing brand awhile back, I wanted the name to have meaning, significance, something that the consumer could be like, ya that's me. Growing up at the local muni is what I kept going back to and drawing inspiration from. It wasn't until I started the brand had I realized how influential playing golf at the muni my whole life had played a role in who I am, who I associated with, and not to sound over the top but my views on the world and philosophies. The more that I brainstormed I realized, that the muni was so influential it couldn't just be a clothing brand but more of a lifestyle brand that covers a wider range of products for golf in general while representing municipal golf culture. I looked back on my past, my present, and pondered my future and realized that playing golf at the muni would always influence me. No matter where life takes me, I would always be a Muni Kid. I mean, follow me down memory lane for a second. There aren't many things in life as good as growing up golfing with your friends all summer at the muni. It's one of the best times of your life. Life was easy, you believed you could be anyone you wanted to be, do anything you wanted to do. Muni Kids, think about it, it's a timeless name. It brings you back to better times when life is hard and let's face it, once a Muni Kid, always a Muni Kid. I'm 28 years old and yesterday I played a round with an old friend at the course I grew up on. I striped a drive on hole seven and he said, "nice drive kid!" and I kind of laughed. He looked at me grinning and said, no matter how old I am, I will always be a kid to him when we are out golfing. I thought about that statement he made as I was winding down my evening last night and all I could think was how he was right. I mean I look at the guys younger than me up there at the course and I too will always think of them as kids. It's just what they are to me. I'll stop babbling because I'm sure you are getting the point. A Muni Kid is something that you never stop being, it's timeless, it's your roots, it's who you are. If you are a member at a country club, it doesn't matter, you grew up on a muni, you are still a muni kid no matter what. Maybe you are a junior golfer now playing at the muni, is our brand for you? Absolutely. Muni Kids is for everyone, it's a connection to golf, life, and friendships.